Teppan
Two Sixty
Project: Brand Identity
A brand identity development brief for a new restaurant concept on Millenium square. I was the lead creative through this project working alongside an interior installation company and a digital specialist.
Disciplines
Concepting
Branding
Design
Year
2016
Agency
Works
The Brand Mark
The concept for the restaurant centred around a Hong Kong inspired technique for cooking meat at your table. A hot skillet is provided which is heated to 260 degrees.
The brief was to develop a brand which wasn’t based in modern trends but felt classic and exuded quality.
With that in mind I developed a monogram as the principle brand mark. With reference to heat in the central circle.
A wordmark was developed to be used when required alongside the main mark.
Branded Items
Promotional
A-boards
The restaurent used a digital menu to order food. With a prepared IPad at each table ready to take your order.
