Alcatel Lucent Enterprise
Project: CONNEX 2023 event identity.
An annual conference to bring together employers and partners to celebrate the acheivments of the last year and to look at plans for the future. Each year is given a unique theme that the event itself is based around. I was tasked with developing the visual identity for 2023’s event identity which was the third to be a digital conference since the pandemic era.
Disciplines
Concepting
Story Board
Design
Year
2023
Agency
Fox
Technology
for Good
With the theme of the event centered around the idea of the positive impact of technology, we used a forward facing chevron as the main graphic. This could be used as a device through which various scenes could be depicted.
The main key visual settled on a business woman walking through into a futuristic city landscape.
What’s good?
The ident was used to discuss various topics relating to the sectors ALE work within, the two main ones being technology within medical care and educational support.
Integration.
Edits were storyboarded and created to be used as during the event as introductions to sections which required participation, and for scheduling information during the day
Make it
stand out.
Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.
Socials.
Various social assets were developed to introduce speakers and relay information regarding the schedule for the day.
